I always become concerned when a client uses the word INTENT or INTENTION. As a result of my experience, those words now trip a red alert. Intent is a word that refers to one’s state of mind or purpose. However, many folks incorporate that word in a sentence without really understanding what it means. Allow […]
Dr. Marc's Blog
Sleazy Joe
So I’m in a certain business that I will not mention by name, and I’m approached by Sleazy Joe. Why do I refer to this guy as Sleazy Joe? You’ll understand in a minute. Sleazy Joe likes to come up to me and say things like, “A few of your competitors were in here yesterday. […]
I Can't Wait
There are many different kinds of people in this world, and sad to say, most people are pathetically weak. My critics tell me that I spend too much time focusing on weakness rather than strength. They are correct. I focus on weakness because those who are strong, already know it and are in control of their […]
Perspective On Failure
If you want to sell a book, just tell people exactly what they want to hear. Want to sell a self-help book? Just tell people that it’s okay to love the person inside…that it’s okay to accept yourself as a size 28…that it’s okay to accept your shortcomings. Want to sell a personal achievement book? […]
"I Can Help You!"
Upon greeting their customers, a “certain” fast food chain now has their employees saying, “Welcome to _____, what can we MAKE for you today?” Upon calling some chiropractors, prospective patients are greeted with, “XYZ Chiropractic…I CAN help you!” Technically speaking, these greetings are considered part of their marketing system. After all, how they greet their […]